Youth Empowerment Continues Through 19-Year Enactus Sponsorship by Orange Egypt
Orange Egypt made a significant impact at the second edition of the Enactus Career Summit, showcasing diverse career opportunities and connecting with emerging talent. The company's continued sponsorship played a crucial role in the success of the event, culminating in the winning project, "Bokra."
The innovative solution offered by "Bokra" addresses agricultural and health challenges by rehabilitating degraded land and using the Salicornia plant as a healthy, nutritious salt alternative. This win not only qualifies the Misr University for Science and Technology (MUST) team to represent Egypt at the Enactus World Cup 2025 in Thailand but also marks Egypt's ongoing vibrant engagement in the global landscape of youth innovation, entrepreneurship, and positive social impact.
The Enactus Egypt National Competition, sponsored by Orange Egypt for 19 consecutive years, has become a pivotal forum for empowering young entrepreneurs to create innovative solutions addressing social and environmental challenges. The competition encourages students to apply business and leadership skills to generate measurable social value, thus nurturing a generation of socially responsible innovators.
Orange's partnership strengthens the capacity of these youth initiatives through resources, mentoring, and visibility, further amplifying their community impact. In the 2025 competition, MUST emerged as the winner, reflecting the ongoing competitive excellence nurtured by this support.
Hisham Mahran, CEO and Managing Director of Orange Egypt, congratulated all participating universities in the Enactus Egypt National Competition 2025 and praised the exceptional quality and innovation showcased throughout the event. Fatma Serry, CEO of Enactus Egypt, congratulated Misr University for Science and Technology and expressed her pride in the long-standing partnership with Orange Egypt.
Serry stated that Egyptian universities have already won the Enactus World Cup seven times, including five consecutive wins, and she hopes that 2025 will mark Egypt's eighth global title. She also highlighted her appreciation for Egypt's strong presence in the global landscape of youth innovation, entrepreneurship, and positive social impact.
Orange Egypt hosted a dedicated booth for the Orange Digital Center (ODC) during the competition, offering an immersive experience into ODC's programs in digital innovation, entrepreneurship, and startup empowerment. This long-term commitment from Orange Egypt has been instrumental in advancing youth entrepreneurship and community innovation in Egypt by sustaining Enactus Egypt as a leading development platform for young social entrepreneurs.
Mahran stated that the event highlights Orange's vital and ongoing role in empowering youth and fostering innovation across Egypt, aligning with broader trends in Egypt focusing on sustainable growth and innovation as drivers of economic development. The company's role as a key partner in empowering future leaders who contribute to the national economy through entrepreneurial ventures is evident in its continued support of initiatives like the Enactus Egypt National Competition.
- The win by MUST's "Bokra" project at the Enactus Career Summit, with its focus on addressing agricultural and health challenges, underscores the significance of technology in finance, as investments in innovative solutions drive economic development and promote improved lifestyle through education-and-self-development.
- The partnership between Orange Egypt and Enactus Egypt over the years has played a crucial role in fostering business growth, as the competition encourages technology applications in addressing social and environmental challenges, thereby creating a vibrant ecosystem of social responsibility and innovation.
- The continuous support of Orange Egypt to initiatives such as the Enactus Egypt National Competition serves to enhance the company's reputation for security and community impact, demonstrating its commitment to empowering the next generation of leaders who will drive Egypt's economic growth and development.
